
Bringing Stadium Food Discovery to MLB Fans
F2 collaborated with Glutto and the San Diego Padres to create “Taste of San Diego” for the 2020 season. The interactive food guide was deployed within the official MLB Ballpark mobile companion app.
The work brought vendor, menu, location, and promotional information into one mobile guide for use at the stadium.
Fans could browse vendors, compare menu options, and use location information before or during a game.

Available in MLB Ballpark App
Mobile delivery, stadium navigation, and content tools
Mobile Integration
Prepared the guide for use inside MLB's Ballpark app alongside the other game-day information available to fans.
- Ballpark app placement
- Mobile-first interface
- Guide navigation
Stadium Navigation
Organized vendors and menu information around stadium locations so fans could compare nearby options.
- Vendor locations
- Section context
- Map-led discovery
Content Management
Structured vendor, menu, and promotional content so the guide could be maintained as offerings changed.
- Vendor records
- Menu details
- Promotional content
Platform Highlights
Interactive Vendor Directory
Browse all food and beverage vendors across Petco Park with detailed menus, locations, and specialty items.
Location-Based Navigation
Fans can discover nearby options using integrated maps that account for their seating section and concourse level.
Promotions & Specials
Spotlight limited-time offers and game-day specials so current promotions are easier to find.
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